What’s Trending in May! Mother’s Day & More!

In the Phoenix area and the Sonoran Desert, May is when the Saguaro Cacti bloom. They have to be well over 40 or 50 years old before they bloom!

Besides Mother’s Day, what else will be trending on social media in May?

Observance and Awareness Days


I publish this every month so you can plan ahead how you can “spin” your marketing message to take advantage of what’s trending on social media.

These are just some of the observance and awareness days. For the full list, visit these sites:

These calendars offer some links to details on the observances that might help you if you’re blogging.

How to use this list:

Peruse the list and take note of any interesting days or awareness/observances that relate to your business or is fun or generic enough that you an spin your marketing message around it. Get creative and have fun! Write a blog post and schedule it out to go on that day.

The months’ observances usually trend (lots of people are talking about it) in the first few days of the months. Weeks tend to trend on the Sunday or Monday and days start early in the morning depending if it’s a world/global observance or national. So, take time zones into consideration when scheduling. If you miss the first days of the month, even though it might not be “trending” at the time, publish a post anyway as long as it’s in the month of the observance.

Schedule out tweets using TweetDeck. And don’t forget those silly, but useful hashtags that trend on Twitter regularly!

Most of these observances will have hashtags. Be careful with apostrophes. Hashtags work with only with letters and numbers. As soon as you add a space or a symbol, it ends the hashtag.

What’s Going to be Trending in May:

Month-long May Observances:

In no special order…

  • Better Sleep Month
  • Celiac Disease Awareness Month
  • Clean Air Month
  • Correct Your Posture Month
  • National Dental Care Awareness Month
  • National Arthritis Month
  • National Stroke Awareness Month
  • National Military Appreciation Month
  • National Motorcycle Awareness Month
  • National Mental Health Awareness Month
  • National Wildfire Awareness Month
  • National Brain Cancer and Brain Tumor Awareness Month
  • National Foster Care Month
  • Older Americans Month
  • National Barbecue Month
  • National Bike Month
  • National Blood Pressure Education Month
  • National Cystic Fibrosis Awareness Month
  • National Egg Month
  • National Get Caught Reading Month
  • National Hamburger Month
  • National Inventors Month
  • National Lyme Disease Awareness Month
  • National Mediterranean Diet Month
  • National Photography Month
  • National Preservation Month
  • National Salad Month
  • National Salsa Month
  • Asian American and Pacific Islander Heritage Month
  • National Water Safety Month
  • Melanoma Awareness Month
  • National Asthma Month
  • Jewish American Heritage Month

May Weeks:

  • Small Business Week – First Week in May
  • National Wildflower Week: First Full Week of May
  • Choose Privacy Week: First Full Week of May
  • Screen-Free Week: First Full Week of May
  • Nurses Week: May 6th – May 12th (Florence Nightingale’s birthday)
  • National Pet Week – First Week in May
  • North American Occupational Safety & Health Week – First Sunday through Saturday of May
  • Public Service Recognition Week – Begins First Sunday of May
  • National Hospital Week – First Full Week of May
  • Teacher Appreciation Week – First Monday through Friday in May
  • National Etiquette Week – Begins the Monday of the Second Full Week
  • National Salvation Army Week – Second Full Week
  • Bike to Work Week – Second Work Week
  • Police Week: Week of May 15th
  • Public Works Week: Week of May 15th
  • National Emergency Medical Services Week: Third Full Week of May
  • American Craft Beer Week – 2nd Full Week in May

May Days:

1 – May Day
National Loyalty Day
National Space Day
Global Love Day
International Workers’ Day
Kentucky Derby
Law Day
Join Hands Day
Play Outside Day

2 – National Life Insurance Day
World Laughter Day – we can definitely use this!
World Tuna Day

3 – World Press Freedom Day
Melanoma Monday

4 – Stars Wars Day (“May the 4th be with you”)
National Renewal Day
Bird Day
National Teacher Appreciation Day
World Asthma Day
International Firefighters Day

5 – Cinco de Mayo
World Hand Hygiene Day
National Skilled Trades Day
African World Heritage Day
International Day of the Midwife

6 – National Nurses Day – this should be HUGE this year!
National Day of Prayer – this should also be HUGE!
Childhood Depression Awareness Day
National Day of Reason
International No Diet Day
World Password Day

7 – Military Spouses Appreciation Day
Space Day

8 – World Red Cross and Red Crescent Day – Give Blood!
Stamp Out Hunger Food Drive
World Migratory Bird Day

9 – Mother’s Day
Europe Day

10 – Clean up your room day
National Women’s Checkup Day
World Lupus Day

11 – Eat what you want day – not a good idea.

12 – National Fibromyalgia Day
International Nurses Day – Yes! Celebrate nurses twice!
Limerick Day
Third Shift Workers Day
National Receptionists Day
International Hummus Day

13 – National Apple Pie Day

14 – Dance like a Chicken Day – this should be fun!
Decency Day

15 – Peace Officers Memorial Day
Learn to Swim Day
Armed Forces Day
National Chocolate Chip Day – Oh, Yeah!
Pizza Party Day – Double, Oh, Yeah!
International Day of Families

16 – Do Something Good for Your Neighbor Day – definitely!
Barbecue Day
Wear Purple for Peace Day

17 – World Hypertension Day
World Telecommunications and Information Society Day

18 – No Dirty Dishes Day
Visit Your Relatives Day – via Zoom!
International Museum Day – many have virtual tours!

20 – National Rescue Dog Day
World Bee Day

21 – American Red Cross Founder’s Day
Waitstaff Day – appreciate your neighborhood restaurants!
World Day for Cultural Diversity
International Tea Day

22 – National Maritime Day
National Road Trip Day – pack a lunch & go for a ride!

23 – World Turtle Day

24 – National Scavenger Hunt Day – should be fun!

25 – National Missing Children’s Day
National Wine Day – don’t over do it!

26 – National Paper Airplane Day – perfect if you’re bored at home!
Senior Health Fitness Day

28 – National Brisket Day
Hamburger Day

29 – National Paperclip Day – what can you create with paperclips?

30 – National Creativity Day
World Multiple Sclerosis Day

31 – Memorial Day
Heat Awareness Day
World No Tobacco Day
National Smile Day

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What’s Trending in May! Mother’s Day & More!

Giselle Aguiar

Giselle Aguiar is a social media, inbound and content marketing specialist and trainer helping business owners learn how to leverage the power of social media marketing, increase traffic to their websites, generate leads, increase brand awareness and establish themselves as experts in their fields.

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